Learn how to choose and compare the best ad networks for publishers in 2023.
If you are a publisher looking for ways to monetize your website or blog, you might be wondering what is the best ad network for publishers in 2023. There are many factors to consider when choosing an ad network, such as the type of ads, the quality of ads, the revenue share, the payment terms, the support, and the compatibility with your niche and audience.
In this article, we will compare some of the best ad networks for publishers in 2023 and help you decide which one suits your needs and goals.
What is an Ad Network?
An ad network is a platform that connects publishers with advertisers who want to display their ads on their websites or blogs. Ad networks collect and sell ad inventory from publishers to advertisers, and share a percentage of the revenue with the publishers.
Ad networks can offer different types of ads, such as display ads, video ads, native ads, pop-up ads, interstitial ads, etc. They can also use different methods to match ads with publishers, such as contextual targeting, behavioral targeting, geographic targeting, etc.
Why are Ad Networks Important for Publishers?
Ad networks are important for publishers because they can help them monetize their content and generate passive income. By using an ad network, publishers can save time and effort in finding and managing advertisers, negotiating deals, and tracking performance. They can also access a large pool of advertisers and ad formats that can match their niche and audience.
Ad networks can also help publishers optimize their ad placement and performance by using advanced technologies and algorithms. They can also provide publishers with analytics and reports that can help them measure and improve their ad revenue.
How to Choose the Best Ad Network for Publishers?
Choosing the best ad network for publishers depends on various factors, such as:
- The size and traffic of your website or blog
- The niche and audience of your website or blog
- The type and format of ads you want to display
- The revenue share and payment terms you prefer
- The support and service you expect
To help you choose the best ad network for publishers in 2023, we have compiled a list of some of the most popular and reputable ad networks in the industry. We have also highlighted their main features, pros, cons, and requirements.
Best Ad Networks for Publishers in 2023
Here are some of the best ad networks for publishers in 2023:
1. Ezoic
Ezoic is a leading ad network that uses artificial intelligence to optimize ad placement and revenue for publishers. Ezoic works with any ad network or platform, including Google Adsense, Media.net, Amazon Ads, etc. Ezoic also offers other features such as site speed optimization, content optimization, layout optimization, etc.
Ezoic is ideal for publishers who want to increase their ad revenue without compromising their user experience. Ezoic claims to increase ad revenue by 50% to 250% on average. Ezoic also has a transparent revenue share model that gives publishers 80% of the revenue.
Ezoic is free to join and has no minimum traffic requirement. However, Ezoic requires publishers to integrate their site with Ezoic either by changing their nameservers or installing a WordPress plugin.
2. Media.net
Media.net is one of the largest contextual advertising networks in the world. Media.net works with premium advertisers such as Forbes, CNN, Reuters, etc. Media.net offers both text and display ads that are relevant to the content and keywords of your website or blog.
Media.net is ideal for publishers who want to display high-quality and high-paying ads on their website or blog. Media.net claims to offer higher CPMs than other ad networks. Media.net also has a dedicated account manager for each publisher who can help them optimize their ad performance.
Media.net is free to join but has a minimum traffic requirement of 10K monthly impressions. Media.net also requires publishers to have most of their traffic from the US, UK, Canada, and Australia.
3. AdMaven
AdMaven is a popular ad network that offers various ad formats, such as pop-under, push notifications, interstitial, banner, native, and more. AdMaven works with over 25K publishers and 15K advertisers worldwide. AdMaven offers high CPMs and fill rates for all geos and devices.
AdMaven is ideal for publishers who want to display engaging and diverse ads on their website or blog. AdMaven claims to increase ad revenue by up to 50% compared to other ad networks. AdMaven also has a user-friendly dashboard that allows publishers to manage and monitor their ad campaigns.
AdMaven is free to join and has no minimum traffic requirement. AdMaven also pays publishers on a NET-30 basis via PayPal, Payoneer, Wire Transfer, or Bitcoin.
4. Monumetric
Monumetric is a publisher-friendly ad network that helps you monetize your site without harming your user experience. Monumetric uses a revenue-per-mille (RPM) model that pays you based on the quality of your traffic rather than the number of clicks or impressions. Monumetric also offers various ad formats, such as display, video, native, etc.
Monumetric is ideal for publishers who want to display relevant and non-intrusive ads on their website or blog. Monumetric claims to increase ad revenue by up to 300% compared to other ad networks. Monumetric also has a dedicated account manager for each publisher who can help them optimize their ad performance.
Monumetric is free to join but has a minimum traffic requirement of 10K monthly pageviews. Monumetric also charges a one-time setup fee of $99 for sites with less than 80K monthly pageviews. Monumetric pays publishers on a NET-60 basis via PayPal or Wire Transfer.
5. Infolinks
Infolinks is a unique ad network that offers in-text advertising solutions for publishers. Infolinks analyzes the content of your website or blog and inserts relevant ads within the text as hyperlinks. Infolinks also offers other ad formats, such as in-frame, in-tag, in-screen, etc.
Infolinks is ideal for publishers who want to display contextual and native ads on their website or blog. Infolinks claims to offer higher CTRs and CPMs than other ad networks. Infolinks also has a simple and fast integration process that does not require any coding or changes to your site layout.
Infolinks is free to join and has no minimum traffic requirement. Infolinks pays publishers on a NET-45 basis via PayPal, Payoneer, Wire Transfer, eCheck, or ACH.
Conclusion
These are some of the best ad networks for publishers in 2023. They can help you monetize your website or blog with different types of ads, such as display, video, native, pop-up, etc. They can also help you optimize your ad placement and performance with advanced technologies and algorithms.
However, not every ad network will work for every publisher. You need to consider your niche, audience, traffic, goals, and preferences when choosing an ad network. You also need to test different ad networks and ad formats to find the best combination for your site.
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